Advanced Facebook & Instagram ads
- Duration10 Hours
- Start Date19 AUG 2022
- Sessions2
Description
We know you have a good background of Facebook & Instagram ads but this workshop it is focusing more about strategic and delivering an adequate amount of scientific knowledge.
In this workshop you will know more about advanced tips & tricks for Facebook and Instagram ads strategy for huge campaigns that will take you to the next level of experience and innovation in your career.
Who Should Attend
- Social media specialists
- Digital marketing specialists
- Junior media buyers
- Business owners
Skills Covered
- Understanding custom audience setup
- Understanding Facebook pixel setup & domain verification
- Understanding events manager tools and retargeting campaigns
- Developing the commerce account and product optimization
- How to select the best type of ads for different industries
- Managing aggregated events for IOS 14.5+ ad optimization
Programme
- Create custom audience for people who engaged with your page or profile before
- Create Lookalike audience who matching with people interacted with your page or profile before
- Create custom audience for people who are matching with your website visitors
- Understanding Facebook & Instagram shop policy
- How to avoid rejected products on your shop
- How to optimize your catalog items
- How to verify your domain
- Setup Facebook pixel tracking code in your website
- Create new events using event setup tool
- Configure aggregated events for IOS 14.5+
- Set up conversions API to connect website activity
- How to create App & offline events
- How to create retargeting campaigns
- Create a deep analysis for your competitors
- How to put a campaign budget and strategy
- How to run a successful conversion campaign
- How to use the page catalog for your campaign
- How to use most effective third parties’ tools
- How to measure & track your campaign performance
- Ad tools that will help you to analyze campaign results
- Creating a detailed report
Instructor
- Name Dr. Ahmed Refaat Ahmed Ali
- Lessons 30
- Courses 6
- View CV